As a retailer you spend a lot of time understanding why customers buy, but how much effort do you spend understanding why they don’t?
Track customer interaction times with products, store windows and PoP display to measure their effectiveness. Determine what products, categories or media engage shoppers and how that impacts on your conversion ratios. Understand the typical path shoppers take, identify what is Hot and what is Not.
PRODUCTS
Engage+ Track shopper paths, dwell times, product and PoP engagement
CountmatriX Integrated counting, occupancy, flow and dwell times.
