The performance of any shopping centre is highly reliant on visitor traffic. Measuring people count information is therefore an essential key performance indicator for mall operators wanting to increase operational effectiveness and improve leasing strategies.
Vizualize's counting solutions provide timely metrics which can be integrated with weather, POS, leasing, marketing, staffing and energy usage data , empowering you to optimise the running of your mall or malls.
- Measure occupancy of your mall and its constituant floors/zones
- Understand visitor traffic patterns across different time periods from a single or multiple malls
- Determine which sections are most popular and which are mostly avoided
- Understand how major anchor stores impact shopper traffic
- Optimise staffing, maintenance and security based on traffic predictions